Projects › Astral Media Annual Report

view online

Human Equation conceptualized and produced the online version of Astral Media’s annual report, a sustainable initiative rallying design, branding, photography and videography. While in process of activating the report, the creative team proposed an assortment of promotional initiatives that complemented the revised corporate identity of the media company.

Project overview

Share this

Facts

  • The exclusive print campaign was referenced in the e-magazine MarketingQc for it’s originality. Read the article

November 2010 – Throughout the development of this mandate, Human Equation surpassed the norm for most standard corporate documents by offering end-users concise organized content coupled with intuitive navigation, all while implementing the new visual aesthetic of Astral’s revised corporate identity.

Implication

Human Equation teams were involved with conceptualization, site design and creation, photo and video art direction, web production and print communication tools. All video production was lead by TUNGSTEN visual.

Technology Profile

  • PHP

Team

  • Mathieu Desjardins, Creative Director
  • Marie-Pier Primeau, Art & UX Director
  • Frédéric DeBadereau, Project Manager
  • Frédéric Forgues, Multimedia Integration Specialist
  • Alexandra Nantel, Multimedia Integration Specialist
  • Lucas Charbit, Flash Developer
  • Dany Flageole, Quality Control Supervisor
  • Mathieu Lemoine, Deployment & Infrastructure Coordinator