For the Eureka festival, Human Equation developed a golden mobile quiz for the Quebec Mining Association and Minalliance, organizations in charge of promoting Quebec’s mining companies. During the event, which showcases science in all shapes and sizes to the province’s youth, the organizations wished to educate the next generation of professionals and to feature the mines for them to see.
With such objective in mind, our agency built an interactive quiz from infographics we had already designed for Minalliance. The quiz was made up of 6 “mining” questions for ambassadors to ask young visitors, who could then answer on iPads.
Colors, animations and interactions were all part of the game to gain everyone’s attention, no matter how old. The project proved to be a great success, with astounding results, once again demonstrating Human Equation’s expertise in mobile development. The quiz might even be taken up on some of Minalliance’s permanent platforms.
In total, the quiz booth attracted 1,100 visitors!